In The News

In a recent article on PricePlow, the authors do a supplement review on Undefined Nutrition’s Structure product, which features the ingredient PEAK ATP.

Hosts Mike Roberto and Ben Kane from the PricePlow Podcast sit down with Dr. Ralf Jaeger to talk about the body’s energy currency, ATP.

PricePlow recently did a deep dive into the ingredient PEAK ATP and concluded they wanted to test out more stimulant-free pre-workout supplements that utilized this ingredient.  What they found was NatureCity’s TrueNOx.

ATP (Adenosine 5-Triphosphate) plays a key role in energy production in the body.  But how can we increase ATP in the body when needed?

The ingredient PEAK ATP has been approved by The Food Safety Standards Authority of India (FSSAI).

The sports nutrition industry is thriving, and Lisa Schofield speaks with industry leaders to learn how their stepping up to the plate.

As the active nutrition category continues to grow, supplement companies that were focused on high-performance athlete products have shifted to meet the active nutrition consumer needs.

With scientific advances and a plethora of knowledge, people are living longer.  This means maintaining mobility and physical independence as we age is more important now than ever.

The market for energy products is dominated by drinks, shots, and mixes all pumped full of caffeine, but there are non-stimulant alternatives that may start a new trend.

The challenges faced from the on-again, off-again, on-again pandemic in the sports nutrition industry have not discouraged companies to continue to innovate and produce.